The Spring/Summer 2027 Shanghai Fashion Week will kick off on October 8, 2026. As a highlight of the National Premium Debut Season and the "Shanghai Summer" International Consumer Season, Shanghai Fashion Week plays a vital role in boosting the debut economy, building Shanghai into an international consumption hub, and expanding domestic demand.
Centered around the Xintiandi main runway, Shanghai Fashion Week hosts collections twice a year across four specialized fashion showcase projects. Each year, it features nearly 100 debut shows, showcases around 1,000 brands, and hosts dozens of heavyweight international collaborations. Focusing on the concept of "debut," Shanghai Fashion Week is committed to building an innovative platform with global appeal, actively promoting deep cooperation within the global fashion industry, and shaping a new ecosystem for the future fashion economy.
1. Xintiandi Runway
Dedicated to being a premier showcase for outstanding domestic and international fashion brands, a collaborative platform for industry exchange, and a forward-looking hub for the industry's future. As the main runway of Shanghai Fashion Week, it brings together mature designers and premium commercial brands recognized for their creative styles, product innovation, and market reputation to present their latest collections.
2. Avant-Garde Fashion Showcase
LABELHOOD's Avant-Garde Fashion Showcase focuses on youthful design talent and pioneering creative expression, continuously discovering promising emerging designer brands. Through open presentation formats and industry networking, it provides a platform for the growth and exchange of original Chinese designs, highlighting the cutting-edge direction of future fashion.
3. Signature Fashion Showcase
The GLAM Signature Fashion Showcase focuses on the innovative integration of fashion with art, culture, and technology, exploring the possibilities of cross-boundary expression and diverse creativity. By gathering avant-garde brands and innovative projects, it creates a fashion exchange scene with an international perspective, presenting the multifaceted future of fashion.
4. Kids Fashion Showcase
The KIDSWEAR Showcase focuses on children's fashion and related consumer sectors. It brings together outstanding domestic and international kids' brands to present new collections that combine design value with market potential, empowering the kids' fashion industry to develop towards higher quality and greater professionalism.